Wine Festival to honor Ralph's Tim Bekins with the Wine Excellence Award

The 3rd Annual LA Wine Fest will be honoring Mr. Tim Bekins of Ralphs (Ralphs Supermarkets)  on July 13, 2008.

The Wine Excellence Award 2008 is awarded to Tim Bekins for his outstanding efforts and dedication to the Southern California community and RALPHS stores wine steward program. Tim has demonstrated a deep passion and desire for improving our wine knowledge, customer excellence and commitment to delivering the world’s best wine varietals to consumers.

Mr. Bekins has brought a new light to Ralph's innovative wine stewards program. Under Dave Hirz, CEO of Ralphs Groceries, the dormant wine steward program after a five year absence was revitalized.. Shortly afterwards, Tim came to Ralph’s from Trader Joe's following 20 plus years in the wine purchasing business. Now with new direction, Tim has taken on the responsibility of Category Manager of Liquor Purchasing and Marketing. So join us as we honor Tim for bringing Ralph’s into Southern California’s number one spot for wine and liquor retail.

Ideal for anyone with an appreciation for, or interest in, fine wines, LA Wine Fest 2008 offers both connoisseurs and amateur tasters alike the opportunity to mingle with fellow wine lovers, rub elbows with Hollywood's elite, and partake in one of the most appreciated traditions on the west coast.

The festival, which will take place at Hollywood's historic Raleigh Studios, offers its visitors multiple ticketing options to customize their experience in a way that will best suit their needs. Single day and full weekend passes are available, as well as two package deals that offer visitors VIP treatment and additional benefits, including exclusive wine tasting and a spot at the charity reserve dinner. The LA Wine Fest is proud to work with several charities whom will benefit from this event, including the YMCA, the Children's Tumor Foundation and Beyond Shelter.

Throughout the weekend, wine makers and world-renowned sommeliers will guide visitors through wine and cheese tasting, as well as give presentations to educate those interested in furthering their passion and understanding of wine. The event promises to be a fantastic mélange of locals as well as visitors to the Hollywood area – the perfect opportunity to plan a trip with friends or family to enjoy a once-in-a-lifetime cultural experience.

To purchase tickets and find out even more detailed information about this exciting event, visit the LA Wine Fest

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